My YachtTM Miami Honors MOCA N. Miami Trustee Deepak Soni with luxury partners
Rolls-Royce, Marquis Vodka, Shafer Wines & Luxor Brut Aboard
MIAMI, DECEMBER 5, 2011 - My YachtTM Miami, in its inaugural year at Art Basel Miami Beach, in partnership with several luxury brands and art organizations, hosted guests at two invitation-only receptions on board three luxury yachts, totaling over 180 feet in length, moored stern-to-stern in Miami Beach Marina during the 10th Anniversary contemporary art fair.
Rolls-Royce Motor Cars previewed the Phantom Experimental Electric 102EX, plus a selection of its other super-luxury automobiles including the new long-wheelbase Ghost, at a ride-and-drive event for its top clients and My YachtTM guests. The 102EX is an electric version of the Phantom that is currently only a concept, with Rolls-Royce receiving customer feedback and opinions at these exclusive tests drive events.
A party on board My YachtTM Miami on Friday December 2, 2011 honored MOCA N. Miami's Trustee Deepak Soni and the International Collector's Circle (ICC). Held in conjunction with Rolls-Royce, Design Miami and MOCA, guests included President of Rolls-Royce Motor Cars North America David Archibald, MOCA Chairman Michael Collins, baseball legend Sammy Sosa, actor Christian Slater, billionaire founder of Micro strategy Inc. Michael Saylor, NASCAR star Brian Vickers, Olympic Athletes plus top ICC card holders, VIP guests of Design Miami and VIP guests of Art Basel Miami Beach. Guests enjoyed custom Marquis Vodka cocktails, vintage Hillside Select from Shafer Wines, caviar and 24-karat gold-flecked Luxor Brut champagne.
Nicholas Frankl, owner of Entertainment Marketplace, who negotiated the sponsorship deals, says, "In the crowded marketplace that is the Art Basel Miami Beach contemporary art fair, it's vital for prestigious luxury brands to differentiate themselves from the pack. Clearly, My YachtTM Miami presented a unique sponsorship and hospitality opportunity, and it proved a resounding success for our partners and guests alike." Partners of My YachtTM Miami had the following reviews for the event:
"Thank you for two fabulous days on not one but three yachts! All in all I don't think we could have asked for a better set up at the marina."
Tamara Grove, VP, Rolls-Royce Motor Cars NA
"Let me just add thank you, again, for inviting us to cover the event. It was wonderful - the crowd, ambiance, yachts, Rolls Royces, food, specialty drinks, all extraordinarily well done."
Ellen Schned, SVP, Ovation/Comcast TV
"Fantastic location, fantastic people, fantastic event: everything I expected from My YachtTM"
Jean-Christophe Rousseau, CEO, Luxor
"It was certainly my favorite event of Basel, and our members and attendees were delighted with the evening! Congratulations to you and My Yacht."
Brittany Lopez, VP, MOCA Miami
About My YachtTM
My YachtTM Miami is one of five "My YachtTM events created by My YachtTM Group,
These unique experiences combine luxury brand partners and discerning guests on board a 45m superyacht at select premier international sporting, social and artistic events. In addition to My YachtTM Miami, current My YachtTM events include My YachtTM Cannes at the Cannes International Film Festival, My YachtTM Monaco at the Monaco Formula 1 Grand Prix, My YachtTM Abu Dhabi at the Abu Dhabi Formula 1 Grand Prix, and, next summer, My YachtTM London at the 2012 London Olympics.
For more information:
mailto:info@myyachtgroup.com
http://www.myyachtgroup.com
For more information and to join the global debate on the Rolls-Royce Phantom 102EX Experimental Electric - "Perfection or compromise?" visit: http://www.electricluxury.com
For more information on Marquis Vodka visit: http://www.marquisvodka.co.uk
For more information on Shafer Wines visit: http://www.shafervineyards.com/
For more information on Luxor Champagne visit: http://luxorbrut.com/
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