7th My YachtTM Monaco Partners with UBS, Welcomes Its Ultra High Net Worth Clients Aboard for Friday Night Royal Reception & Party
Los Angeles, CA May 15, 2012 - My YachtTM Monaco, now in its seventh year, is to partner with UBS during this year's 70th Monaco Grand Prix. The global financial services firm, headquartered in Zurich, will entertain 80 of its ultra high net worth clients, plus top UBS executives, at the annual Friday night reception and party, to be presided over by HSH Prince Albert II and Princess Charlene of Monaco. Entertainment Marketplace's Nicholas Frankl brokered the deal.
The reception and party, as well as the other events of the 4-day weekend (Thursday to Sunday) take place aboard a 46m (150-foot) private Feadship superyacht moored next to the road course in Monaco's Port Hercule harbor, offering views of all the Monaco F1 Grand Prix racing action throughout the weekend.
Guests watch practice and qualifying sessions, plus the Grand Prix itself, from on board the yacht. In addition to the daytime race viewing and hospitality, My YachtTM Monaco is synonymous with exclusive evening receptions and parties held on board throughout the Grand Prix weekend.
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About My YachtTM Group:
My YachtTM Group (http://www.myyachtgroup.com) creates turnkey 5-star, luxury hospitality and branding opportunities on board a private $40m, 45m (150-foot) Feadship superyacht at premier international sporting, social and artistic events. My YachtTM Group is the result of twenty years spent working in the fields of sports and entertainment sponsorship and experiential marketing, creating long-term strategic partnerships with luxury and aspirational brands that showcase their products and entertain their top clients, while mixing with a highly targeted, pre-qualified guest list at invitation-only events.
Current My YachtTM Group events can be found at: Cannes International Film Festival, Monaco F1 Grand Prix, 2012 London Olympics, Abu Dhabi F1 Grand Prix, Art Basel Miami Beach. A new My YachtTM F1 Club will debut at the inaugural Austin F1 Grand Prix in November.
About Entertainment MarketPlace LLC:
Entertainment Marketplace LLC is a California-based sponsorship and marketing firm, formed in 2002. Its objectives are simple: to understand its partners' stipulations and desires and reach out to its network to develop synergies that work. It specializes in creating longer term, strategic partnerships that fit with the sales and marketing requirements of its distinguished brand owners.
Its corporate clients represent more than $1 billion in yearly sponsorship / marketing spending, providing significant promotional opportunities. As a third party providing an advisory service accepted by other major companies, rather than "selling" its projects, this provides a critical point of difference and gets a different response from Sponsors. Additional information about Entertainment Marketplace LLC may be found at: http://www.entmp.com
UBS (http://www.ubs.com) draws on its 150-year heritage to serve private, institutional and corporate clients worldwide, as well as retail clients in Switzerland. We combine our wealth management, investment bankingand asset management businesses with our Swiss operations to deliver superior financial solutions.
Headquartered in Zurich and Basel, Switzerland, UBS has offices in more than 50 countries, including all major financial centers, and employs approximately 65,000 people. Under Swiss company law, UBS is organized as an Aktiengesellschaft, a corporation that has issued shares of common stock to investors. UBS AG is the parent company of the UBS Group (Group).
The operational structure of the Group comprises the Corporate Center and five business divisions: Wealth Management, Wealth Management Americas, Investment Bank, Global Asset Management and Retail & Corporate.