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6th Annual Floating Art Party with Vontobel Swiss Wealth Advisors AG,
Bermuda Business Development Agency, Silver Arrows Marine & more aboard
Los Angeles, CA December 1, 2016 – My Yacht® Group returned to balmy South Beach to host its 6th annual superyacht reception in partnership with Vontobel Swiss Wealth Advisors AG aboard the aptly named "M/Y Ocean Drive" during the 14th iteration of the Art Basel Miami Beach 20th and 21st century art collector fair.
In what's become an oversaturated week of events, My Yacht's floating party, held annually at Miami Beach Marina, is a consistently classy fixture, welcoming a broad palette of both high net worth and art minded guests, including Institute of Contemporary Art, Miami Board of Trustee members, headed by VSWA's own CEO, Deepak Soni.
Colorful Gosling's Bermuda rum cocktails got the party spirit started, a nod to co-presenting partner Bermuda Business Development Agency, whose guests included former Bermuda Premier Sir John Swan, plus BDA Board, and America's Cup Event Authority, members. The island's Great Sound will host the 35th America's Cup for five weeks next May and June.
"It is a testament to the quality of this event that presenting partner Vontobel Swiss Wealth Advisors AG returns annually, and that My Yacht continues to attract prestigious new brand partners," says Nicholas Frankl, Founder & CEO of Entertainment Marketplace LLC.
A DJ and live saxophonist created the perfect 'backing track' to videos showcasing the Silver Arrows Marine Arrow460-Granturismo. The 14.7m luxury motor yacht, created in collaboration with Mercedes-Benz style and showcasing a unique aesthetic, made its official debut at the Monaco Yacht Show in September.
Perrier-Jouët Belle Epoque champagne, plus Enchanted Rock Vodka and Rebecca Creek Whiskey kept the mood buoyant aboard the newly renamed and refitted M/Y Ocean Drive, that's available for charter through IYC, while the quayside cigar lounge featured Martell Cognac and afforded a relaxed view of the floating fête.
In keeping with other My Yacht events, a portion of proceeds will benefit one of the group's chosen charity partners, Disabled American Veterans. Next up for the superyacht event producers, My Yacht St. Bart's, debuting December 19th, to coincide with the launch of the all-new, not-for-profit Gustavia Yacht Club.
About Entertainment MarketPlace LLC:
Entertainment Marketplace LLC is a California-based sponsorship and marketing firm, formed in 2002. Its objectives are simple: to understand its partners’ stipulations and desires and reach out to its network to develop synergies that work. It specializes in creating longer term, strategic partnerships that fit with the sales and marketing requirements of its distinguished brand owners.
Its corporate clients represent more than $1 billion in yearly sponsorship / marketing spending, providing significant promotional opportunities. As a third party providing an advisory service accepted by other major companies, rather than "selling" its projects, this provides a critical point of difference and gets a different response from Sponsors. Additional information about Entertainment Marketplace LLC may be found at: http://www.entmp.com
About My Yacht® Group:
My YachtTM Group (MYG) creates turnkey, luxury hospitality and branding opportunities on board private superyachts at premier international sporting, social and artistic events. My Yacht Group is the result of twenty years spent working in the fields of sports and entertainment sponsorship and experiential marketing, creating long-term strategic partnerships with luxury and aspirational brands that showcase their products and entertain their top clients, while mixing with a highly targeted, pre-qualified guest list at invitation-only events.
My Yacht Group events can be found at: Yachts Miami Beach, Art Basel Hong Kong, Palm Beach Boat Show, Cannes International Film Festival, Monaco F1 Grand Prix, Monaco Yacht Show, San Francisco Fleet Week, Fort Lauderdale International Boat Show, Abu Dhabi F1 Grand Prix, and Art Basel Miami Beach. Non-yacht events include My Yachtâ"¢ Club at the USA F1 Grand Prix in Austin, TX.
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