12th My Yacht® Launches 75th Monaco Grand Prix Pageant in Unique Style With Bvlgari, Silver Arrows Marine, Perrier-Jouët, Château d’Esclans; Welcomes Distinguished Guests, Benefits Prince Albert II of Monaco Foundation
Monaco, May 31, 2017 – The Monaco Grand Prix, recognized as one of the most iconic social and sporting gatherings in the world, celebrated its 75th Anniversary in grand style with Ferrari’s Vettel & Raikkonen making it a 1-2 atop the podium ahead of Red Bull’s Ricciardo following the race around the twisty road course of the tiny Principality. My Yacht® was trackside on Quay Kennedy for a weekend of onboard race viewing and luxury hospitality, including its 12th Annual Friday night charity reception that benefitted longtime charitable partner Prince Albert II of Monaco Foundation
The evening welcomed distinguished HNW guests from around the world including easyGroup founder and Gustavia Yacht Club Commodore Sir Stelios Haji-Ioannou, and Baroness Michelle Mone OBE, along with F1 Drivers, plus summer and winter Olympians, superyacht owners, global CEOs, and more.
Aboard My Yacht® in Monaco for the first time, in a deal brokered by Nicholas Frankl of Entertainment Marketplace, LLC, title sponsor Bvlgari expanded on a partnership that began with two superyacht receptions in St. Bart’s during the 2016 ‘season’ and will continue there in December 2017. My Yacht® Group founder Nicholas Frankl wore an Octo timepiece, while twin sister Annabelle wore a rose gold and diamond Serpenti necklace with matching earrings.
Returning partner Silver Arrows Marine will again showcase the stunning 14.7m luxury motor yacht Arrow460-Granturismo, ahead of its on-water debut for MYG guests at this year’s 75th Monaco Grand Prix where it will provide luxury high-speed transport to Quay Kennedy, along with thrilling joyrides along the coast.
Local Monegasque artist Patrick Gibelli displayed a selection if his “Genie’ sculptures, including the very first in his “Monaco Genie Albert Foundation” series. Heralding the beginning of an ongoing collaboration between his atelier and the Prince Albert II of Monaco Foundation - whose purpose is to protect the environment and encourage sustainable development - the piece was silent auctioned on Friday evening, with 100% of proceeds benefitting the PA2F.
A live set by DJ Hang Massive enchanted the global selection of guests who enjoyed fine foods - sustainably sourced Caviar Perlita - along with the finest wines and spirits including Perrier-Jouët Rosé and brut, and magnums and double magnums of Chateau d’Esclans Les Clans and Deesse.
About Entertainment MarketPlace LLC:
Entertainment Marketplace LLC is a California-based sponsorship and marketing firm, formed in 2002. Its objectives are simple: to understand its partners’ stipulations and desires and reach out to its network to develop synergies that work. It specializes in creating longer term, strategic partnerships that fit with the sales and marketing requirements of its distinguished brand owners.
Its corporate clients represent more than $1 billion in yearly sponsorship / marketing spending, providing significant promotional opportunities. As a third party providing an advisory service accepted by other major companies, rather than "selling" its projects, this provides a critical point of difference and gets a different response from Sponsors. Additional information about Entertainment Marketplace LLC may be found at: http://www.entmp.com
About My Yacht® Group:
My Yacht® Group (MYG) creates turnkey, luxury hospitality and branding opportunities on board private superyachts at premier international sporting, social and artistic events. My Yacht Group is the result of twenty years spent working in the fields of sports and entertainment sponsorship and experiential marketing, creating long-term strategic partnerships with luxury and aspirational brands that showcase their products and entertain their top clients, while mixing with a highly targeted, pre-qualified guest list at invitation-only events.
My Yacht® Group events can be found at: Yachts Miami Beach, Art Basel Hong Kong, Palm Beach Boat Show, Cannes International Film Festival, Monaco F1 Grand Prix, America’s Cup Finals Bermuda, Monaco Yacht Show, San Francisco Fleet Week, Fort Lauderdale International Boat Show, Abu Dhabi F1 Grand Prix, Art Basel Miami Beach, and St.Bart’s. Non-yacht events include My Yacht® Club at the USA F1 Grand Prix in Austin, TX.
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