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My Yacht Monaco Teams with SBM (Société des Bains de Mer) at the 2010 Formula 1 Grand Prix of Monaco

LOS ANGELES, JANUARY 05, 2010 - For 2010, My Yacht Monaco is partnering with the New York office of SBM - Société des Bains de Mer - the company that controls many of Monte-Carlo's most well-known properties including the Monte-Carlo Bay Hotel, the Hotel de Paris and Café de Paris, Jimmy'z nightclub and the Casino.

Nicholas Frankl, owner of Entertainment Marketplace, the sponsorship and marketing company behind My Yacht Monaco, says, "As a 20-year veteran of the Monaco Grand Prix I know there are few events in the world that match its appeal as a hospitality platform. We are delighted that a company as prestigious as SBM has singled out My Yacht Monaco as its premier yacht hospitality partner at this year's Grand Prix."

Now in its 5th year, My Yacht Monaco is a 3-day event, held this year from May 14th-16th, 2010, that includes all-day hospitality over the weekend, while watching the race events from a luxury yacht in Monaco harbor. Past guests at its red-carpet Friday night party on board include SAS Prince Albert of Monaco and the Royal Party, current F1 World Champion Jensen Button, former F1 World Champions Lewis Hamilton and Nigel Mansell, Academy Award-winning director Steven Soderbergh, Apollo 11 astronaut Buzz Aldrin, former Ferrari CEO & current FIA President Jean Todt, plus his girlfriend, actress Michelle Yeoh, and a host of other names from the worlds of sport, entertainment, finance and big business.

About SBM:
SBM operates the Principality of Monaco's most distinctive assets. It comprises 2 palaces and 2 deluxe hotels, 5 casinos, 60 conference and banqueting rooms, 33 bars and restaurants, 3 spas including Les Thermes Marins de Monte-Carlo, as well as cultural and leisure venues including the Opera, the Salle des Etoiles, the Jimmy'z night club, the Monte-Carlo Golf Club and the Monte-Carlo Country Club. Additional information about SBM may be found at:en.montecarloresort.com/

About My Yacht Monaco:
My Yacht Monaco is a sales, marketing and hospitality event held each year at the Monaco Grand Prix. Its goal is to serve the demanding needs of high net worth guests from around the world at one of the premier sporting events of the year. It also serves as a platform for luxury brands and companies to both entertain their current clients and meet potential new customers in a relaxed, exclusive setting. The 3-day event is customarily held aboard a 125-feet yacht that is usually moored next to Monaco's famed road course. Additional information about My Yacht Monaco may be found at: www.myyachtmonaco.com

About Entertainment MarketPlace LLC:
Entertainment Marketplace LLC is a California-based sponsorship and marketing firm, formed in 2002. Its objectives are simple: to understand its partners' stipulations and desires and reach out to its network to develop synergies that work. It specializes in creating longer term, strategic partnerships that fit with the sales and marketing requirements of its distinguished brand owners.

Its corporate clients represent more than $1 billion in yearly sponsorship / marketing spending, providing significant promotional opportunities. As a third party providing an advisory service accepted by other major companies, rather than "selling" its projects, this provides a critical point of difference and gets a different response from Sponsors. Additional information about Entertainment Marketplace LLC may be found at: www.entmp.com